American Muji
I've just had a single experience using Public Goods thus far, but I am impressed. The closest I've been able to describe everything is an American Muji, which I think is pretty high praise from a design perspective. It's incredibly important to me to have sustainably fair-trade sourced organic goods, and that you have people who care like Apple cares about the look, feel, and origin of things is superb. And your dish towels are simply the best towels.