etailwest.wbresearch.com

Day 1 was a waste of time. It should have been more clear that his was a pre-conference. I didn’t sign up to get put into small groups to be sold to, and forced to listen to the same type of content all day. I manage multiple tracks, and needed he freedomto choose. Day 2/3 were very good. Good speakers, helpful conference assistants, easy parking. There were NOT enough available workspaces. You are hosting working professionals who may need to take conference calls etc during the day, and you had people sitting on the floor in corners because there was nowhere else. Next time move some of the vendors (or have a few less) and set up more workstations with power outlets along the wall. Not being able to get any work done without going on a 10 minute search definitely impacted my ability to attend events or listen to presentations.

Why were the sponsored tastings held during track sessions? I found it odd that I would need to skip relevant classes that were specific to my needs to attend tastings. That should be revised. Otherwise I found most of the material relevant and the speakers engaging. I particularly found the session on neuro marketing interesting and not something I would have normally picked.

In my POV main session should have a bit more of some retail friendly companies and brands and not only focusing on DTC

This was my first time at the eTail conference. I really enjoyed all of the networking, as well as the opportunities to hear from many new up and coming brands. It was hard to get too into details or have much time for questions with how short the scheduled talks were. Many of the panels rotated through the topics very quickly as well. I would prefer fewer, more impactful speakers giving longer presentations.

Good event. A lot of great panels/keynotes/firesides. Useful vendors were there.