Excellent products! What IF....
I have only tried a few of your products and they are excellent.
There is another site which gives a standard 20% off your products, so it makes no sense that your site is not offering them at the same price.
There was a day in July where I could get the sample set as a gift... and 20% off what I bought if I ordered over $300 worth of your product. It was their anniversary sale day.
You are losing lots of business by not offering a competitive deal.