Fun, easy to use site
I really like how user friendly the site is, especially on mobile (I didn’t order via mobile since I live near the shop and like coming into the store :) so I can’t speak to mobile functionality for checking out/ordering). To me, it’s top priority to easily find nutritional information and ingredients, which is at the top of the page for the items and easy to find and read. Though I’m personally not a fan of pink and it may detract some customers, I think it still makes the site pop and your product stand out. I also really enjoy reading about the products, as you make reading about them fun with the way you write about them! I LOVE that it’s not corporate sounding, but is fun and still professional.