The best pair of jeans I've ever owned
For me, it was a toss up between purchasing Mud jeans and Nudie jeans. Both use organic cotton, both offer repair services, and both are around the same price point. After visiting a Nudie store in London and trying on a number of jeans, something didn't feel quite right about their fit or cut. Intuitively, I felt drawn to instead order a pair of Mud jeans from their online store, and I am incredibly happy that I did. Both the weave and the colour are exactly what I was looking for. I also love how the jeans came with a QR code, outlining its journey from inception to arriving at my front door. I would love to see this kind of transparency becoming a norm across the fashion industry. A++ Mud for leading the charge! I tip my hat to thee.