Every day, not everyday
This is not an everyday, as in ordinary, beanie. I wear it every day because it's extraordinarily comfortable and durable. It's a daily driver and I continue to get mileage out of it after several seasons. I hope Patagonia continues to make this beanie for the next 50 years so I can keep my balding head toasty warm until the day my family zips me up in my mummy bag and rolls me into a hole. But not before they peel off my Everyday Beanie and resale it on WornWear.